Working Student - Digital Marketing
About ZAVA
We believe healthcare should be accessible, dependable and affordable for everyone. Now part of Hims & Hers Health, Inc., one of the fastest growing digital health companies in the world, we’re entering an exciting new chapter as we expand our reach and accelerate our impact.
Our team of Doctors, Engineers, Patient Care Advisors, Marketers, Product Managers, UX Designers, Pharmacists and Commercial and Operations Specialists works together to build digital healthcare that truly fits around our patients’ lives.
The pandemic changed how people access care, and we’ve led the way by providing over 14 million consultations across the UK, Germany, France and Ireland. More patients than ever turn to us for help with weight loss and other conditions that can be safely treated online. We’re evolving our service to make care even more personal, supportive and effective.
We’re doing more than providing healthcare. We’re empowering people to take control of their health, and with the support of Hims & Hers, we’re scaling our vision to become a global leader in digital healthcare.
About the role
The digital healthcare market is a very exciting and competitive space that has seen considerable growth over the last few years.
At ZAVA, we’re looking for a motivated and curious Working Student to join our Marketing team. In this role, you’ll support our organic growth and AI-driven marketing initiatives, with a primary focus on digital marketing, content marketing and SEO. You’ll also have the opportunity to contribute to wider marketing projects, gaining valuable hands-on experience across digital marketing disciplines.
This is a great opportunity to learn from an experienced team, work on real projects, and see the impact of your work on business results.
What you’ll own
Responsibilities:
- Support the SEO team with day-to-day activities.Contribute to cross-channel marketing campaigns
- Identify and prioritise content optimisation opportunities
- Conduct content gap analysis and other market research
- Use generative AI tools to help scale marketing efforts
- Assist with ideation for content marketing campaigns
- Carry out competitor and keyword analysis to inform strategy
Day-to-day the work will encompass:
- Create content briefs for new pages and articles
- Perform keyword research using tools such as Ahrefs
- Monitor competitors and search trends to identify emerging opportunities
- Support performance reporting using analytics, SEO, and data visualisation tools
What you’ll gain: - Practical experience in digital marketing within a fast-growing company
- Exposure to AI applications in marketing
- Insights into content strategy, analytics, and performance measurement
- The opportunity to work with a collaborative and data-driven team making a real impact in digital healthcare
What you'll bring to the role
- Experience with one or more forms of content marketing and/or content creation
- Experience using a Content Management System
- Knowledge of digital marketing channels, such as SEO, and how they work
- Naturally passionate about healthcare content that resonates with a new and existing audience
- Fluent English skills to work well in an English-speaking team
Nice to have, but not at all essential - Ideally 1-2 years work experience relating to:
- Marketing internship
- Supporting academic projects
- In the process of obtaining a BA in marketing, journalism, communications, media, business administration (BWL) or;
- In the process of obtaining a BSc in science, or a health-related field (nutritional science, pharmacy, medical students)
Personal qualities
Status: Undergraduate / University student
Degree:
Humble: You listen and take on feedback. You are kind and caring to those around you.
Inquisitive: You question the status quo, dare to do things differently and explore the possibilities.
Resilient: You embrace change and face challenges.
Macher: You are innovative and rise above the rest to use your initiative to improve, develop and deliver.
Collaborative: You actively share ideas, work together to drive goals as a team.
We are working hard to try and level the playing field wherever we can. We know from research that men are happy to apply for positions where they fit just 60% of the requirements, whereas women and underrepresented groups often will not apply unless they feel they are a super close match. If you don't think you meet all the requirements that you see above, we encourage you to apply and tell us what we can do to give you your best shot - if you want. Please note: certain positions will be subject to a satisfactory DBS check.
- Department
- Marketing
- Role
- Working Student
- Locations
- Germany
- Remote status
- Fully Remote
- Employment type
- Part-time
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